Tuesday, 21 April 2009

Ford Fiesta Advert


Although i am not a big fan of the majority of adverts i did enjoy this one. Whats clever is the random positioning of the different sized TV sets as they are set out randomly and when animated it seems to form a blob shape of liquid sliding about. The other thing that i found eye catching is the way they have created the movements of the televisions, but have also captured the different types of pictures on the screen making each tv set a segment of the whole picture managing the timing and accuracy of the process very well. Especially near the end of the advert when it came to presenting the actual car, the accuracy of it all is perfect.

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